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Adik Beradik Burger Challenge: Otai Burger

Adik Beradik Burger Challenge is back. After more than 9 months of hiatus I’m back hunting for the best burgers in town with the help of my ‘adik-beradik’ or siblings. We love burgers so much that every visit to a burger joint has turned up to be a family outing. Hopefully I can capture more of our burger outing activities and put up more reviews on our blogs including AzuanZahdi.com.

In the meantime, in line with the Merdeka celebration, let’s have a closer look at one of the “Made-in-Malaysia” burger, the Otai Burger!

If you are a Malaysian or have been in Malaysia for quite some time, you most likely have seen burger stalls operating at night at many parts of cities and villages in Malaysia. Better known as ‘Burger Ramly’, these burger stalls are independently run by young home-based entrepreneurs. For many years, these burger stalls exist in popular hotspots, universities, housing areas, near 7-11 and many other populated areas. Leveraging on the consistent demand for these delicious burgers, Otai Burger was established as a local brand for a franchise programme for youngsters who want to have their own burger business.

Now with more than 300 outlets in Malaysia, Otai Burger has became a recognized brand in Malaysia’s burger scene and is a viable alternative to anyone who needs a quick, easy and cheap bite. I had the opportunity to try Otai Burger in one of its location in Section 6 Shah Alam and here’s what I think.

The location of this particular Otai Burger is very convenient. It is walking distance from housing areas and for those who prefer to drive; there are plenty of parking spaces. It is also conveniently located next to a 7-11, a 24-hours shop that caters for those who love to stay out late at night.

The main attraction of Otai Burger to me is the price. It is affordable and the best burger with extra cheese, egg or better known as ‘special cheese’ is still cheaper compared to the prices of western fast food outlets. This is definitely a plus point for those on tight budget (like me at the end of each month). However it is still slightly more expensive than those independent Burger Ramly stalls. Overall, I would give Otai Burger 4 out of 5 stars for pricing.

Otai Burger has different varieties of burgers and hot dogs freshly prepared from patties produced at Otai Burger’s supplier. There are options for chicken burger, beef burger, banjo (bun+egg), special, Otai special, extra cheese and many more. You can customize the burger to fit your taste bud and that’s a huge plus point.

Cleanliness and hygiene is always an issue for roadside stalls. However Otai Burger is an exception as its standard operating procedures ensure that cleanliness is a main priority. Compared to normal stalls, I can see that Otai Burger stalls are more organized, ingredients well stored, labels on ingredients and most important clean and professional looking (with uniform) burger flippers. 4 out of 5 stars for hygiene.

The customer service is also another plus point for this particular Otai Burger stall. The owners/staff are friendly and always approachable. Despite having many orders, they will usually engage in small talks to keep the customers entertained while waiting.

Appearance wise, it is simple with consistent minimal branding of Otai Burger. The burger does not look like those served in high-end burger chains but it’s not a big deal and this is expected for a road-side burger. An average 3 out of 5 stars for appearance.

The real test of how good a burger is of course lies on the taste of the burger itself. The burger surprisingly tastes good. I had Burger Otai Ayam Special and the combination of all the ingredients is just nice. The only complaint is the SIZE. If only they have burgers with bigger sizes for hungry guy like me. For taste I would give a 4 out of 5.

Otai Burger is a local brand that deserves to be acknowledged. Overall I would give 4 out of 5 stars to Otai Burger. It not only provides a viable alternative to Malaysians looking for food but also create many job and business opportunities that in the end provide financial independence for young Malaysians. I would strongly suggest everyone to give Otai Burger a try and who knows one day it will go beyond the borders of Malaysia or even become a ‘must-eat’ and ‘must-visit’ item in Malaysia’s tourism map.

Well done Otai Burger.

27 Comments

  1. azuan September 8, 2009 at 10:54 pm

    My apology to all. AzuanZahdi.com server is experiencing some problem. I’m fixing it right now.

  2. faida September 8, 2009 at 11:23 pm

    I think Otai Burger is also offering business opportunities through franchise programs.

    But one thing about franchise program is that they’ll make the franchisor even richer. Tell me about it, I’ve been one of the victims 🙁

    Still, Otai Burger rocks! Love it too.

    • azuan September 8, 2009 at 11:40 pm

      Faida,

      Agreed. Sometimes Franchise programme does not apply the ‘Jemaah’ concept. The rich will become richer. But for many it’s a starting platform. The trick is to take the risk, sometimes there are reasonably good franchise programme.

      On the other hand, the burger is ok la. slightly better than normal ramly burger in shah alam. hehe

  3. wm September 8, 2009 at 11:44 pm

    about time you updated this challenge!!!

  4. wm September 8, 2009 at 11:49 pm

    i’ve never tried Otai Burger actually.. only Ramly burger around my area. Is Ramly(Ramli?) a franchise as well?

  5. azuan September 8, 2009 at 11:49 pm

    WM: Tried this burger before? or not considered as ur healthy food? lol

  6. azuan September 8, 2009 at 11:51 pm

    Ramli (or is it Ramli) is more of a supplier i think.

  7. Sue September 9, 2009 at 8:36 am

    Azuan! found your blog. hahaha

    Love those photos bro! One of my fav late night meal.

  8. wm September 9, 2009 at 3:51 pm

    lol! nope. never tried this one before. i’m not much of a street-food person. my mum is uber fussy about food..

    i shall conquer the streets of KL.. next year!!

    😛

    • azuan September 9, 2009 at 4:29 pm

      WM: Luckily i did not bring you to Line Clear Penang for Nasi Kandar! If you think Otai Burger is not hygiene, Line Clear would be a bad nightmare! haha

      But the taste is super-licious!

  9. wm September 9, 2009 at 8:37 pm

    Nola.. my mum.. she’s 50+ and tried all types of food, so to her its always “nothing special wan laaaaaa”

    But i’m only 17 so obviously i wanna taste all there is to be tasted 😉

  10. maggot September 11, 2009 at 2:03 pm

    Hmmm.. now I have Otai Burger on my mind.. Damn…

  11. maggot September 11, 2009 at 4:47 pm

    Oh yeah.. Let’s go to Seremban. Friend say the burger there is addictive. Lol…

  12. Nuer Dydie Rico Ieyrlyanney November 10, 2009 at 5:59 pm

    I am opening a Halal Cooked food business in Singapore and would like to include Otai product. Please tell me the details and procedures as to how I can go about this.

    Best Regards!
    Nuer Dydie Rico Ieyrlyanney

  13. Lipplap May 14, 2010 at 12:24 am

    Try our brand Lipplap from Parit Buntar Perak, we are food integrator with quality brand in the market. Halal..

  14. Pingback: The ‘Adik-Beradik’ Best Burger Hunt | My World

  15. din February 20, 2011 at 5:29 pm

    sy ada no plate OTAI untk di jual (QT411) OTAI 1..kol 013-5676767(din).

  16. Ritz February 17, 2012 at 12:51 am

    The owner of OTAI Franchise is a liar.. RM17K for a stall burger!!! Idiot!

    BTW.. Suhaimi Abas.. duit kitaorg bila nak bayar???

    Pelabur2 tertipu

  17. Ritz February 17, 2012 at 1:05 am

    Asal penubuhan adalah utk membantu golongan belia utk berniaga burger. Satu program dirangka utk membantu belia2 (terumatama drop-out from school) utk berniaga.. Modal awal sebanyak RM5000 dipersetujui oleh pelabur2 utk diberikan kepada bakal2 usahawan.. sebagai ganti.. usahawan2 ini akan membayar kembali RM250 sebulan selama 7 tahun dimana RM200 diberikan kembali kepada pelabur dan RM50 kepada management OTAI utk yuran pengurusan..

    Semuanya berjalan lancar sehingga Suhaimi Setan Abas menjadi tamak dan mengutip semua RM250 utk diri sendiri.. bayangkan ada lebih 50 gerai under pelabur.. jumlah tersebut melebihi RM10K masuk ke poket Suhaimi Setan Abas..

    Kalau korang nak tau.. sebiji gerai cuma berharga RM3700 sahaja.. dan stock perniagaan utk hari pertama cuma RM300. Korang bayar RM17K dan berhutang dgn PNB/MARA/Bank? Korang tak rasa tertipu ke?? Barang2 yg diaorg jual kat korang semua hasil mark-up yg terlampau.. sos + mayo mark-up hampir 50%.. yg lain average 10%.. tak rasa tertipu ke?

    Suhaimi Abas adalah lintah darat melayu yg paling bangsat sekali.. hutang pada pelabur sudah melebihi RM50K tapi tak terbayar.. doa kita org moga anak2 koa akan menjadi penagih2 dadah.. dan bohsia2 jalanan kerana memakan duit haram kitaorg..

    Kepada bakal2 usahawan… baiklah korang belajar berniaga burger sendiri.. tak da susahnya.. apa yg susah sangat utk mengepit 2 roti ke atas sekeping daging? Disiplin.. disiplin.. dan usaha mesti akan menempa kejayaaan…

    Mi.. koa tau aku sapa.. sila jawap kalau koa rasa ni tak betul.. gua malu pernah ada kawan macam lu!!

    • azuan February 19, 2012 at 9:22 pm

      sorry to hear that bro, saya cadangkan agar aduan dibuat melalui saluran yane betul. semoga berjaya 🙂

    • Support bangsa sendiri October 1, 2017 at 3:24 am

      Setiap blog yg i baca tengtang otai, komen u pasti ada…but until now OCT 2017,OTAI BURGER masih wujud dan berkembang dan terus berkembang menolong ramai anak bangsa…(dr apa yg saya lihat). Ia nyer perniagaan bro,bukan pusat kebajikan 😂😂 (berkaitan 17k) Kesian u (Ritz)…pergi cari dia kalau betul dia salah,jgn buruk kan dan menjatuh kan bisnes sesama bangsa ✌🏻

  18. Mohd Zulfadzly May 23, 2012 at 1:10 pm

    Assallam, tak nak tambah menu ker?

    BURGER ARNAB OTAI.

    Sekirnya memerlukan bekalan daging ataupun burger arnab bolehlah menghubungi saya.

    012-6075703 ( ZUL )

  19. fbo October 9, 2012 at 2:17 pm

    Las Vacas Wagyu RM40…worth it?

  20. Lin July 23, 2013 at 5:49 pm

    did u have any franchise in klang??

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